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L’IA DANS LE MARKETING : TRANSFORMER LES DONNÉES EN OPPORTUNITÉS

Today let's discuss Artificial Intelligence (AI) in the world of marketing! Simply put, it's a magical blend of technology and creativity that completely changes the way we understand, interact with and capture the attention of our audience. ...

THE BEST MARKETING RESOLUTIONS FOR 2024

The beginning of the year is the perfect time to think about new marketing approaches and strategies to reinvent yourself. In 2024, the marketing environment continues to evolve, and companies that adapt thrive. Here are a few marketing resolutions for the coming year that can kick-start your strategy and stimulate business growth....

4 Reasons to Collaborate with a Marketing Agency

Finding effective ways to promote and grow your business is an essential exercise. Hiring a marketing agency can be a strategic decision to help you get your business to where you want it to be....

What is a Marketing Funnel?

The marketing funnel is a series of steps used in digital marketing to track prospects throughout the client journey. The funnel helps marketers, like us, plan and measure their efforts to attract, engage and convert those leads into clients....

What is Return On Ad Spend (ROAS)?

ROAS (Return On Ad Spend) is a performance indicator that measures the amount of revenue earned for every dollar spent on advertising....

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Why you need to make your mark with video and interactive content?

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